Title: Senior Marketing Operations Manager
Location: Remote
About Our Company
Vytalize Health is a leading value-based care platform for seniors that has raised over $70 million in financing from top healthcare investors. We partner with primary care practices and power them through bold financial incentives and smart technology. We combine a Medicare ACO, virtual and in-home doctors’ office, and a digital health platform to equip our network of physicians with everything they need to be successful in caring for their patients and staying ahead in a rapidly changing healthcare system. Our private equity-backed company works with over 500 providers and manages more than $2 billion in annual medical spending.
About our Growth
Vytalize Health has grown its patient base 150% year-over-year and is now partnered with 280 primary care practices across 16-states. The company’s all-in-one, vertically integrated solution for value-based care delivery is responsible for $2 billion in medical spending. The company is expanding into new markets while increasing the concentration of practices in existing ones and has begun contracting with regional and national Medicare Advantage plans.
Visit www.vytalizehealth.com for more information.
Why you will love working here
We are an employee first, mission driven company that cares deeply about solving challenges in the healthcare space. We are open, collaborative and want to enhance how physicians interact with, and treat their patients. Our rapid growth means that we value working together as a team. You will be recognized and appreciated for your curiosity, tenacity and ability to challenge the status quo; approaching problems with an optimistic attitude. We are a diverse team of physicians, technologists, MBAs, nurses, and operators. You will be making a massive impact on people’s lives and ultimately feel like you are doing your best work here at Vytalize.
About Our Company
Vytalize Health is a leading value-based care platform for seniors that has raised over $70 million in financing from top healthcare investors. We partner with primary care practices and power them through bold financial incentives and smart technology. We combine a Medicare ACO, virtual and in-home doctors’ office, and a digital health platform to equip our network of physicians with everything they need to be successful in caring for their patients and staying ahead in a rapidly changing healthcare system. Our private equity-backed company works with over 500 providers and manages more than $2 billion in annual medical spending.
About our Growth
Vytalize Health has grown its patient base 150% year-over-year and is now partnered with 280 primary care practices across 16-states. The company’s all-in-one, vertically integrated solution for value-based care delivery is responsible for $2 billion in medical spending. The company is expanding into new markets while increasing the concentration of practices in existing ones and has begun contracting with regional and national Medicare Advantage plans.
Why you will love working here
We are an employee first, mission driven company that cares deeply about solving challenges in the healthcare space. We are open, collaborative and want to enhance how physicians interact with, and treat their patients. Our rapid growth means that we value working together as a team. You will be recognized and appreciated for your curiosity, tenacity and ability to challenge the status quo; approaching problems with an optimistic attitude. We are a diverse team of physicians, technologists, MBAs, nurses, and operators. You will be making a massive impact on people’s lives and ultimately feel like you are doing your best work here at Vytalize.
Your opportunity
We are currently looking for a Senior Marketing Operations Manager (Remote) that will work within the Project Management Office department and collaborate closely with the Regulatory and Marketing department. The right candidate will be experienced in designing and leading patient and provider engagement marketing campaigns, and utilizing customer relationship management (CRM) systems.
What You Will Do
- Lead strategy and implementation of new and go-to-market approaches for transformative marketing
- Design and lead patient engagement marketing campaigns through SMS, e-mail and direct mail methods
- Lead the creation and distribution strategy for slide decks, one-pagers, FAQs, and summaries to key stakeholders
- Ensure appropriate parties review and sign off on marketing materials prior to distribution
- Regularly review CMS, legal and compliance marketing regulations
- Maintain and improve operational workflows for patient engagement and marketing campaigns
- Partner with internal departments to ensure campaigns embrace the Vytalize brand
- Build and maintain a marketing calendar with annual patient and practice marketing campaigns
- Design and implement workflows that support cross-functional workflow efficiency
- Deliver marketing reporting and measurement on a monthly basis
- Develop collateral content and copy
What will make you successful here
- Bachelor’s degree from accredited university
- 5+ years developing and managing direct to patient marketing campaigns
- Experience using webhooks to transmit customer data to print vendors
- Experience with customer.io and/or other CRM platforms
- Excellent verbal and written communication skills, organizational skills and attention to detail
- Entrepreneurial spirit, a sense of ownership and comfortable operating in ambiguity
- Solution oriented with the ability to think strategically and creatively in decision-making
- Strong work ethic to exceed expectations and goals
- Coachable and able to take direction and feedback well, yet being forward-thinking to challenge the status quo
- Ability to act with integrity, professionalism, and confidentiality.
- Proficient with Microsoft Office Suite or related software.
Perks/Benefits
- Competitive base compensation
- Annual bonus potential
- Stock options
- Health benefits effective on start date
- Ability to help build a market leader in value-based healthcare at a rapidly growing organization